Paying Customers
Marco Arment (developer of the much beloved iOS app Instapaper and co-host of the 5by5 podcast Build and Analyze) discussed his business model on NPR’s Planet Money:
Apple already had everyone’s billing information from iTunes … you could buy things just by typing in your password … That, for the first time, brought very, very easy payment to the modern software world. That, more than anything, is why there is a business for paid apps… you charge a small amount of money … and that’s it, you’re done. You don’t need to go seek venture capital money, you don’t need to sell out your users’ privacy. They’re not even your users, they’re your customers — for the first time in a decade. It’s great.
Good interview, but it would have been nice if the Planet Money guys had thrown Marco a bone and used Phish covering Funky Bitch as the intro/outro music.