“ What are people wanting to go back to? ….Of course social media isn’t going to be THE answer. It’s just one of those things that you can use to help make more people come to your website, which, of course, helps the bottom line. It can also help you brand your product and thus bring more people to your product, whatever it may be. So let’s all just once and for all stop discussing whether or not it’s worth using social media. Because it is.”
— Andy Boyle
